I’m Monica Sheral, Director of Creative Projects and Talent Consultant.

My path has never been linear — psychology, writing, recruiting, creative strategy. Each chapter built on the last because I've always been drawn to the same thing: people, and what moves them.

That through-line became Frances Francis.

I have two roles here. The first is to be a partner to the people and businesses I work with. I believe business is personal — who we work with, hire, and leave ultimately plays a critical role in growing the vision of a project and brand.

The second is to create spaces that prioritize the human experience. Community is such a hot button word but the truth is community is a result of an established purpose. What your project and brand needs is a common face and connector who not only initiates connection but embeds into the fabric of it — creating an invested community that will return to you again and again.